use all features of Google Analytics available for Search and Display
Advertisers. This includes using cookies to obtain visitor data such as
the source, medium and keywords used to visit our website, but Google
Analytics does not store any visitor specific data in connection with our
Google advertising programs.
use remarketing techniques with Google AdWords and Analytics to display
content specific advertisements to visitors that have previously visited
our website when those visitors go to other websites that have the Google
Display Network implemented.
take our users’ privacy very seriously. When creating AdWords
remarketing lists, we do not use any sensitive personal information about
users, and we do not collect personally identifiable information such as
email addresses, telephone numbers, credit card numbers, health or medical
information, personal finances, racial or ethnic origins, religious
beliefs or other beliefs of a similar nature, the commission or alleged
commission of any crime, political opinions or beliefs, trade union
membership, or sexual behavior or orientation.